Through tailored workshops, invaluable resources, and engaging podcasts, EIN helps people master the art of negotiation, leading to successful and sustainable outcomes.

In addition to leading EIN, Tony is a communication skills lecturer at IESE Business School and a coach on the School of Founders Program, where he helps founders and CEOs scale their organisations through an emotionally intelligent approach to leadership and negotiation. With over 20 years of experience as a leadership coach, Tony specialises in guiding leaders to negotiate effectively with teams, investors, and other stakeholders.

Tony combines his entrepreneurial spirit with a wealth of experience in leadership development, negotiation, and communication training. His approach is practical and impactful, blending strategic insights with emotional intelligence to empower people to achieve their goals and build strong, lasting relationships—both in their professional careers and personal lives.